5 min read

18.07.2025

Driving Engagement: How a Mexican Sports Blog Boosted Reader Loyalty with Outpush

A popular sports outlet in Mexico adopted Outpush at the start of the second quarter of 2025 as part of its strategy to diversify revenue without taking up more space on its site while keeping its loyal reader base well informed.

Gabriela Noronha

Tech Sales & Digital Content Specialist

How they use Outpush

They send 2 to 5 editorial notifications daily with the most relevant local and international football news. In addition, they deliver only 2 carefully scheduled advertising pushes from Outpush, striking a balance between revenue generation and user experience.

How Outpush helps them monetize

Push notifications opened up a new revenue stream without cluttering the page design. The push ads integrate seamlessly, generating additional monetization while preserving a clean, functional look for readers.

Key results

CTR

Very competitive for sports, ranging between 1% and 1.5%, excellent metrics for the niche.

Revenue

Extra income from the first weeks, consolidating as a profitable advertising channel with just 2 push ads per day.

Subscriber Growth

Expanding subscriber base driven by timely, highly relevant content.

For this sports blog, Outpush became a key ally, enabling them to deliver breaking news directly to their readers and generate additional revenue without compromising the site experience. The result has been an effective engagement channel and a complementary ad stream with excellent acceptance.

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